These words prepare our prospects to think, “At the end of the presentation, I will make a ‘yes’ or ‘no’ decision.”
With pre-closing, our presentation feels normal. No need for high-pressure. No begging. No forcing prospects for decisions. No loss of face. No embarrassment. Pre-closing our prospects turns our presentations into conversations, not sales pitches.
What if our prospects wanted to buy or join … before we started? That would make our careers fun and easy. And we can make this happen by learning the skills of pre-closing.
Think about the following conversation:
Distributor: “Find it hard to cover everything with just one paycheck?”
Prospect: “Yes, of course.”
Distributor: “Would it be okay if we had lunch with a friend of mine, and see how you can get an extra paycheck also?”
Distributor: “Okay. Let’s sit down and sort out a time now.”
What happened? Why was this so easy?
Because we used the skills of pre-closing, the conversation moved quickly in the right direction. Now the prospect is looking forward to taking action to get that extra paycheck.
Pre-closing takes advantage of how the human mind wants to make decisions. Instead of using dated sales presentations and closing methods, we remove the stress of decision-making from our prospects. Prospects love it, we love it.
Ready to take your business to a higher, stress-free level? Want your prospects to eagerly want what you have to offer?
Get your tickets now to learn the pre-closing skills to move your business forward … faster!
Hope to see you there!
Tom “Big Al” Schreiter
His passion is marketing ideas, marketing campaigns, and how to speak to the subconscious mind in simplified, practical ways. He is always looking for case studies of incredible marketing campaigns that give usable lessons. As the author of numerous audio trainings, Tom is a favorite speaker at company conventions and regional events.