Most people join network marketing to earn money, but they fail to learn the skills to make their dreams come true. They mindlessly go through the motions. They prospect, call for appointments, give presentations, babysit whining downline members … and while they are very active, they haven’t learned the skills to be effective.
Network marketing is not about working hard.
Network marketing is about creating sales through a network of distributors and customers. This takes skill, not time.
So when we start, we go down the wrong road. We look for new prospects everywhere. We give them presentations. And then we are off to find new prospects so we can give them presentations, too.
But once we “get it” – we realize that giving presentations to people who say “No” is working hard, not smart.
So which is the better road?
Learning how to talk to prospects correctly so that they say “Yes” and join. That’s the road chosen by the pros.
Does your business offer the lowest price? And if it does, for how long? Soon someone will undercut your price.
Does your system have the most autoresponders? And if it does, for how long? Soon someone will offer more.
Does your vitamin have the most milligrams? And if it does, for how long? Soon someone will have more.
Almost every product, feature, system, and factor about your business is a commodity — except one!
The only thing that is seldom duplicated is …
Relationships are the one thing that can make you unique and not just a commodity. That’s why leaders with great person-to-person relationships with their downlines always prosper. Other networkers are constantly working to replace their organizations.
They are more effective.
When distributors read or hear a good idea, they think, “That’s nice.” And then they move on to see what the next good idea is. They never internalize the information, never practice the information, and never use the information.
It is the same with conference calls and webinars. Again, they enjoy the information, but never practice it.
When I do “live” workshops, we actually test, practice, and perfect each technique so that the distributors will be more comfortable using the technique in real life.
What good is it to learn something you can’t use?
So attend a “live” Big Al workshop. It will make a huge difference in your business.
You can always see my schedule at:
“I’ve been to the training, used the products, and talked to prospects. So where am I on the ladder to success?”
“The bottom step,” I replied. “If that bothers you, remember, most people don’t even have a ladder.”
Companies don’t make distributors rich.
Sponsors don’t make distributors rich.
Only distributors can make themselves rich.
An actual picture is hard to throw away.
Compare the feeling you get when you hold a picture versus a mass-printed brochure.
If you want your mailing package to really stand out, include a snapshot of yourself, your family, your product, or … use your imagination. It is harder for people to throw away a snapshot of a family.
It is an inexpensive way to increase your response rate.
Advertising – think of salesmanship in print.
If you can write down your message clearly, then you can also say your message clearly to your prospects.
I heard this quote at a meeting a few years back.
So I started thinking about all of the leaders that I know who stopped building and went into management mode.
Well, their business is under control. They are managing a slow decline.
They have constant meetings, planning sessions, goal workshops, new brochures in the making … everything but new distributors.
It takes a lot of effort to re-start your business and get it into momentum. Are you willing to do it?
Try saying this:
“Our product is sort of a treat or luxury. It is kind of like spending money on cigarettes, lottery tickets or beer.”
If they spend money on these things, they can afford your product.
Here’s an old story. It’s short. Read and ponder:
“A man with money meets a man with experience.
“The man with experience leaves with the money, the other man leaves with an experience.”