“If you can’t get your work done in the first 24 hours of the day, work nights.”
Just one more reason to do network marketing.
“I’ve been to the training, used the products, and talked to prospects. So where am I on the ladder to success?”
“The bottom step,” I replied. “If that bothers you, remember, most people don’t even have a ladder.“
When you buy something, you give the seller some money, receive your merchandise, and the deal is completed. That’s it.
When someone asks you to join their network marketing company, this isn’t a simple, one-time transaction. You are being asked for a long-term commitment. You’ll want to know more about the program, the people involved, etc.
That’s why “selling” doesn’t work well when sponsoring prospects.
What does work is “relationships.” Your prospects will join if they know, like, and trust you. This is why people join.
If you want to be an effective recruiter, concentrate more on relationships and less on features, benefits, and facts about your program.
If you use conference calls, consider this idea.
Have two separate training calls.
Call #1: For distributors who have sponsored less than four people.
Call #2: For distributors who have sponsored four or more people.
Your training can be more focused on each group’s needs, but the big benefit is that everyone on Call #1 wants to graduate to Call #2.
They’ll stretch their comfort zone and try to sponsor their four distributors right away – so they can be on the call with the leaders and learn the really great stuff.
Conference call trainings save money on hotel rooms, long distance traveling, and they give you more free time. A single training once a week can reach everyone in your downline.
Pity the poor distributor who got lucky. Every month he worries if his business will still be okay. He knows that once his business dissipates, he won’t have the skills to rebuild his business. Every month is stressful.
What about the leaders who have taken the time to learn the skills to build large and successful organizations? They never worry. No matter what happens in their businesses, they know they can rebuild their organizations whenever necessary.
Your largest business asset is what resides within your mind.
For every minute you are angry with someone, you lose 60 seconds of happiness that you can never get back.
— Will Rogers
Let’s say that you have a recruiting contest for your ten distributors. Everyone who sponsors at least one person gets his name into the drawing for the prize.
Add this to the contest: If one person sponsors five new distributors, then everyone in the drawing automatically wins.
This will reduce jealousy and increase a spirit of cooperation. They will help each other in the hope that everyone will win.
And as a bonus, your distributors will plot on how to beat the system so that everyone will win. That means you win, too!
“A candle loses nothing by lighting another candle.”
— Father James Keller
So let us light another candle by letting people know there is an opportunity. Let’s not keep our opportunity a secret.
As leaders, we hear some of our distributors whine about not having any prospects. Of course, they insist that it is not their fault.
Our conversations with the perpetual whiners, the welfare-begging, and energy-sucking vampires in our group go something like this:
Whiner: “Oh my. The world isn’t fair. I just don’t have any prospects to talk to.”
Us: “Do other distributors have prospects to talk to?”
Whiner: “Yes, other distributors in the group have plenty of prospects to talk to. It is so unfair.”
Us: “Tell me about these other distributors. Do they have the same compensation plan as you?”
Whiner: “Of course they have the same compensation plan. We are all with the same company.”
Us: “Do they market the same products as you?”
Whiner: “Sure. We all have the same products.”
Us: “Do they live in the same town as you?”
Whiner: “Yes, some of these lucky distributors with lots of prospects live in my neighborhood.”
Us: “Do these lucky distributors have better weather than you?”
Whiner: “Of course not. We all have the same weather.”
Us: “Hmmm, do these lucky distributors find their prospects here in town?”
Whiner: “Yeah, they find all the good prospects. I can’t find any good prospects. Everyone I talk to is a loser, lazy, too busy, and hates network marketing.”
Us: “So everything is exactly the same between you and those lucky distributors. Same company, same compensation plan, same products, same town, same weather, same group of people to prospect from … everything is exactly the same. So there must be some difference. What do you think it is?”
Whiner: “Uh, I don’t know. And did I tell you about the terrible time I had getting here to the meeting today? The traffic was backed up from an accident, my car overheated, the detours were crowded, somebody ought to fix the roads, somebody ought to hire someone to do a better job, somebody should investigate why there are so many accidents …”
It’s never the distributor’s fault.
Everything is exactly the same between the successful “lucky” distributor and the whining distributor except …
Scary, isn’t it?
It is hard to imagine why the whining distributor doesn’t see this. All the factors are exactly the same – except the person.
The successful “lucky” distributor simply learned to “say and do” something different, and that produced different results.
Prospects are afraid to take risks. That’s natural.
We attempt to soothe their fears by saying things such as:
Have you ever noticed that these guarantees seldom close the prospect? The prospect feels embarrassed taking advantage of a refund, so the prospect never makes the initial commitment to try the product, service, or business opportunity.
You’ve noticed that, haven’t you?
So why not try this? Give your prospect the “truth” guarantee. It will shock your prospect and create a “fear of loss” motivation. Say:
“I have one guarantee about our business. If you don’t try anything, you are guaranteed that nothing will change. The commute time to your job won’t change. The limited time you have with your family won’t change. Your current paycheck won’t change.”