Imagine your prospect is 40 years old and has no savings. Where did his earnings go during the past 20 years of hard work?
He has worked hard to give money to the landlord or mortgage holder, the car finance company, the government, the grocery store, the dry cleaners, the insurance companies, the clothing store, the electric company … everyone but himself.
Sad, isn’t it? Most people spend their entire lives working and earning money for someone else. Don’t you think people deserve to earn enough money so they can keep a little for themselves?
Maybe the extra money from network marketing will finally reach your prospects’ pockets. Let your prospects know they have a choice.
“If I helped you start a part-time business, and then you got to retire two years later, would you send me a ‘thank you’ card?”
But … finding motivated and skilled prospects is harder. Locating these self-starters will be the fastest way to grow our teams.
But where can we find these motivated and skilled people? Here are five places that are filled with awesome, skilled, and highly motivated prospects.
Teachers. But not just any teachers. Look for band teachers. Why? First, they are underpaid. Second, they have training skills. Third, they have patience. Think of how much patience someone needs with a junior high school band. And fourth, they are hustlers. They have to raise money for band uniforms, band travel, and more.
Look at it from the teachers’ point of view. Go to work every day, get underpaid, have part of your salary deducted for your retirement plan, work with unmotivated students, and to do this every day for the next 20 or 30 years. How motivated would we be if this is what we had to look forward to every Monday morning?
Don’t you think the teachers would at least be open to an alternate future life? At the very least, we are giving the teachers one more option for their lives.
Does every band teacher think this way? Of course not. But many would welcome a chance to change their futures. Why not be the person to offer this future to them?
Part-time workers. Not just any part-time worker, but people with full-time jobs and a part-time job. What do we know about these people? They want more money. They have goals in their life. And, they are willing to work to get what they want. And what is even better? We know they don’t want to work a full-time and a part-time job for the rest of their lives. We have the solution for them.
People with two jobs are easy to find. All we have to do is ask. To a friend, we could say this, “Do you know anyone with a full-time job and a part-time job?”
No one will be offended that we asked that question. And if our friend asked, “Why do you want to know?” We can answer, “I may have a plan so they can get rid of one of their jobs.”
Who wouldn’t want to recommend that solution to one of their friends?
Networking events. Don’t just think of business networking events. Any networking event. What do we know about these attendees? They actively seek new connections with people. These are do-ers. Most already have a pre-existing network that they can talk to. And finally, they love networking. What could be better?
What are some examples of networking events? A quilting group that gets together would be a networking event. People that congregate for arts and crafts fairs on weekends would be a networking event. And yes, people who gather at the bar on Friday nights to complain about their jobs. That is a networking event also. So we don’t have to limit our thinking just to a business networking event. People love to network.
Special interest groups. Think about the product or service that you market. If we marketed utility savings, what groups of people like couponing or saving money? If we marketed health products, walking groups and hikers are natural consumers. If we sold skincare products, we would look for groups interested in fashion.
In all of these groups, there will be organizers. It is the organizers that we would want to talk to first. They will get us to the most people quickest because they have the respect of the group members.
University graduates. Young people with energy. They have dreams. And they have HUGE college loans to pay. When graduates have to pay $500, $800, or $1000 loan payments on top of their living expenses, they quickly realize that their next 15 or 20 years look grim.
When people have a huge problem, they are open-minded to solutions. All we have to do is show them how a part-time business can pay off their student loans, and we are done. It isn’t hard to show someone how to earn an extra $500, $800, or $1000 a month in network marketing.
And think of the look of relief our prospects will have when they see a plan to get out of the huge debt burden they thought they would carry for years. We truly can make a difference.
Five great places to start.
“If you can’t get your work done in the first 24 hours of the day, work nights.”
Just one more reason to do network marketing.
“I’ve been to the training, used the products, and talked to prospects. So where am I on the ladder to success?”
“The bottom step,” I replied. “If that bothers you, remember, most people don’t even have a ladder.“
When you buy something, you give the seller some money, receive your merchandise, and the deal is completed. That’s it.
When someone asks you to join their network marketing company, this isn’t a simple, one-time transaction. You are being asked for a long-term commitment. You’ll want to know more about the program, the people involved, etc.
That’s why “selling” doesn’t work well when sponsoring prospects.
What does work is “relationships.” Your prospects will join if they know, like, and trust you. This is why people join.
If you want to be an effective recruiter, concentrate more on relationships and less on features, benefits, and facts about your program.
If you use conference calls, consider this idea.
Have two separate training calls.
Call #1: For distributors who have sponsored less than four people.
Call #2: For distributors who have sponsored four or more people.
Your training can be more focused on each group’s needs, but the big benefit is that everyone on Call #1 wants to graduate to Call #2.
They’ll stretch their comfort zone and try to sponsor their four distributors right away – so they can be on the call with the leaders and learn the really great stuff.
Conference call trainings save money on hotel rooms, long distance traveling, and they give you more free time. A single training once a week can reach everyone in your downline.
Pity the poor distributor who got lucky. Every month he worries if his business will still be okay. He knows that once his business dissipates, he won’t have the skills to rebuild his business. Every month is stressful.
What about the leaders who have taken the time to learn the skills to build large and successful organizations? They never worry. No matter what happens in their businesses, they know they can rebuild their organizations whenever necessary.
Your largest business asset is what resides within your mind.
For every minute you are angry with someone, you lose 60 seconds of happiness that you can never get back.
— Will Rogers
Let’s say that you have a recruiting contest for your ten distributors. Everyone who sponsors at least one person gets his name into the drawing for the prize.
Add this to the contest: If one person sponsors five new distributors, then everyone in the drawing automatically wins.
This will reduce jealousy and increase a spirit of cooperation. They will help each other in the hope that everyone will win.
And as a bonus, your distributors will plot on how to beat the system so that everyone will win. That means you win, too!