The answer is easy: guilt and embarrassment.
Think about it. When you are asked for referrals, what’s the first thing that comes into your mind?
“Oh, no. What if I recommend my friend and this salesperson is rude, offensive, pushy, dishonest or a jerk? Will I lose my friend’s respect? Rather than run the risk, I’ll just pretend that I don’t know anyone I can refer.”
We don’t want to feel guilty or embarrassed. That’s why we pretend we are hermits, orphaned, or extreme introverts.
When you ask for referrals, make your prospect or customer feel comfortable by:
Tom “Big Al” Schreiter has 40+ years of experience in network marketing and MLM. As the author of the original “Big Al” training books in the late ‘70s, he has continued to speak in over 80 countries on using the exact words and phrases to get prospects to open up their minds and say “YES.”